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New markets bring the industry’s best housing market videos to more RE agents. DENVER, April 4, 2022 -- Usherpa, the real estate and mortgage industry’s original enterprise CRM technology, announced today that the company added four additional local housing markets to its content library in 2022, c...

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We were very pleased when Craig C. Rowe, staff writer and software reviewer at Inman News, took a closer look at the Usherpa SmartCRM. While we didn’t request the review (or pay for it), we suspect we caught the publication’s attention because we were the only technology listed in HousingWire’s top ...

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We all know the real estate industry runs on relationships. But like plants in a garden, relationships need regular tending and will wither if neglected. This imperative puts serious pressure on real estate agents who must juggle the needs of current clients while trying to grow their personal ...

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When top producers at mortgage conferences are asked for the secret to their success, they have a simple answer: "I call people." Loan officers may be dismayed by the idea of adding more calls to their crammed to-do list — especially since calling prospects is widely considered the least pleasant p...

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Traditional CRMs may offer bells and whistles but often fail to engage both clients and originators We’ve all spent money on a fancy new kitchen gadget or state-of-the-art app, only to have it wind up unused and forgotten. Despite all their bells, whistles and promises of ease and efficiency, i...

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